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Local Marketing, Processing, and Distribution



Vegetables, courtesy of ClipArt.com

Sell it before you sow it. In other words, it is critical to consider the many marketing possibilities within your reach well before you harvest, or even plant, a crop. Consumers increasingly seek foods with the right health, environmental and social attributes. Retailers, wholesalers, processors are responding to this trend by forging new relationships with farmers and promoting differentiated products. Farmers and ranchers have new and evolving opportunities to add value through processing livestock into meat and whole fruits and vegetables into kitchen-ready, pre-cleaned slices, for instance. What marketing option is right for you? How do you navigate the food safety standards and regulations for processed foods?

How can you connect with other farmers, processors, buyers, and technologies to tap into larger regional markets? The resources below can guide you through a web of marketing options, from farmers markets, Community Supported Agriculture, and internet marketing, to selling to institutions, and the processing and distribution issues associated with these options.

NOTE: Some of the following documents are available as Adobe Acrobat PDFs. Download Acrobat Reader.


ATTRA Publications


Getting into Local Markets


An Illustrated Guide to Growing Safe Produce on Your Farm - IP382

PDF Price: $3.95 for non-members

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An Illustrated Guide to Sheep and Goat Production - IP330

PDF Price: FREE

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Beef Marketing Alternatives - IP290

PDF Price: $2.95 for non-members

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Bringing Local Food to Local Institutions - IP242

PDF Price: FREE

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Community Supported Agriculture - IP289

PDF Price: FREE

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Direct Marketing - IP113

PDF Price: FREE

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Direct Marketing Lamb: A Pathway - IP518

PDF Price: FREE

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Farm to School Sales: Profiles of Ranches Making It Work - IP539

PDF Price: FREE

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Guía Ilustrada para Producir Alimentos Seguros en su Gránja: Buenas Practicas - SP382

PDF Price: FREE

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Host Safer, More Legally Secure On-Farm Events

PDF Price: FREE

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Marketing Organic Grains - CT154

PDF Price: $1.99 for non-members

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Marketing Tip Sheet: Outreach Tips for Farms that Accept SNAP Payments for CSAs - IP566

PDF Price: FREE

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New Markets for Your Crops - IP328

PDF Price: FREE

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Pork: Marketing Alternatives - IP153

PDF Price: FREE

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Selling to Restaurants - IP255

PDF Price: FREE

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Working with Your Meat Processor - IP536

PDF Price: FREE

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Value Added


Adding Value to Farm Products: An Overview - IP141

PDF Price: FREE

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Adding Value to Farm Products: Getting the Legal Ducks in a Row

PDF Price: FREE

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Bringing Local Food to Local Institutions - IP242

PDF Price: FREE

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Food Dehydration Options - IP147

PDF Price: $.95 for non-members

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Grain Processing: Adding Value to Farm Products - IP140

PDF Price: FREE

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Keys to Success in Value-Added Agriculture - IP172

PDF Price: FREE

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Lamb Cut Guide for Direct Marketers - IP534

PDF Price: FREE

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Oilseed Processing for Small-Scale Producers - IP134

PDF Price: FREE

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Working with Your Meat Processor - IP536

PDF Price: FREE

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Startup


An Illustrated Guide to Growing Safe Produce on Your Farm - IP382

PDF Price: $3.95 for non-members

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Basic Accounting: Guidance for Beginning Farmers - IP443

PDF Price: $1.99 for non-members
Kindle Price: $1.99

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Bringing Local Food to Local Institutions - IP242

PDF Price: FREE

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California Guide to Labor Laws for Small Farms - IP467

PDF Price: FREE

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Case Studies and Fact Sheets for Labor Laws on California Small Farms - IP469

PDF Price: FREE

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Direct Marketing Lamb: A Pathway - IP518

PDF Price: FREE

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Farm Business Start-Up Checksheet - IP452

PDF Price: FREE

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Financing Your Farm: Guidance for Beginning Farmers - IP420

PDF Price: $1.99 for non-members
Kindle Price: $1.99

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Finding Land to Farm: Six Ways to Secure Farmland - IP349

PDF Price: FREE

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Getting Into Farming - A Workbook for Beginning Farmers in North Carolina - IP462

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Market Gardening: A Start-up Guide - IP195

PDF Price: $2.99 for non-members
Kindle Price: $2.99

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Marketing Tip Sheet: Outreach Tips for Farms that Accept SNAP Payments for CSAs - IP566

PDF Price: FREE

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Moving Beyond Conventional Cash Cropping - IP201

PDF Price: FREE

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Positive Practices in Farm Labor Management - IP324

PDF Price: FREE

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Start a Farm in the City - IP350

PDF Price: FREE

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Sustainable Agriculture: An Introduction - IP043

PDF Price: FREE

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Sustainable Weed Management for Small and Medium-Scale Farms - IP490

PDF Price: FREE

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Tipsheet: Assessing the Soil Resource for Beginning Organic Farmers - IP509

PDF Price: FREE

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Tipsheet: Manure in Organic Production Systems - IP502

PDF Price: FREE

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Understanding Organic Pricing and Costs of Production - IP441

PDF Price: FREE

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Marketing Strategies


Bringing Local Food to Local Institutions - IP242

PDF Price: FREE

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Direct Marketing Lamb: A Pathway - IP518

PDF Price: FREE

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Farm to School Sales: Profiles of Ranches Making It Work - IP539

PDF Price: FREE

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Food Miles: Background and Marketing - IP312

PDF Price: FREE

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Local Foods No. 1 -- Seed Spices: Cumin, Dill, Anise, Fennel, Caraway, Ajwain - IP377

PDF Price: FREE

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Local Foods No. 2 -- Cilantro - IP378

PDF Price: FREE

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Local Foods No. 3 -- Basils - IP379

PDF Price: FREE

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Local Foods No. 4 -- Oregano - IP380

PDF Price: FREE

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Local Foods No. 5 -- Hot Peppers (Chili Peppers) - IP381

PDF Price: FREE

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Marketing Manure: A Value-Added Product for Small Operations - IP459

PDF Price: FREE

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Marketing Tip Sheet: Outreach Tips for Farms that Accept SNAP Payments for CSAs - IP566

PDF Price: FREE

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Montana Farmers Market EBT Manual - n/a

PDF Price: FREE

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Scaling Up for Institutional Markets: Midwest Case Studies - IP501

PDF Price: FREE

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Scaling Up Your Vegetable Farm for Regional Markets - IP464

PDF Price: FREE

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Specialty Crops for Cold Climates - IP414

PDF Price: $.99 for non-members
Kindle Price: $0.99

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Understanding Organic Pricing and Costs of Production - IP441

PDF Price: FREE

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Working with Your Meat Processor - IP536

PDF Price: FREE

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Arrow Icon For an extended list of local food resources, please visit ATTRA's Local Food Resources Section.

 

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This page was last updated on: May 20, 2016