August 3, 10, 17, and 27, 2021
Farmers interested in adding value to their farm resources through agritourism are invited to join University of Tennessee Extension and Tennessee Department of Agriculture specialists for a free online workshop in four two-hour sessions. If you are interested in inviting the public to the farm to purchase farm products, participate in educational activities, and enjoy farm fun or other agritourism opportunities, this workshop is for you. It will help farmers understand what it takes to evaluate, develop, and market an agritourism operation. Topics discussed will include an introduction to agritourism and industry trends, creating the customer experience, business planning, regulatory considerations, liability and insurance, and more.