Hemp Industry Organizations Aim Toward Checkoff Program
The National Industrial Hemp Council and The Hemp Industries Association® announced an agreement to work together to explore the creation of a marketing checkoff program to promote hemp. USDA checkoff programs seek to promote farm commodities and expand market opportunity for farmers, importers, and industry stakeholders. Checkoff programs are funded through assessments on the produced commodity at the first point of sale. They allow producers of commodities to pool resources for research, education, and promotion efforts that can expand sales and improve production efficiencies. The two organizations say they expect to form a working group with representatives from across the industry that would discuss the details of how a hemp checkoff would be structured and operate. This working group would guide the development of a checkoff program proposal to submit to the USDA that will include an industry analysis, justification for the program, program objectives, and analysis of the impact on small businesses.