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Home > Beginning Farmer Business Planning, Marketing, and Sheep, Goat & Poultry Resources

Beginning Farmer Business Planning, Marketing, and Sheep, Goat & Poultry Resources

Are you a beginning farmer? Do you want to expand your markets? Do you want to add sheep, goats, or poultry to your operation?

The resources on this page will help you develop a business plan, marketing plan and provide you with information and worksheets to help you meet your farm goals. Many of the resources have been developed as narrated presentations. To listen to them on your computer, click on the title and wait for the presentation to load on your computer. If you would like to download them for later use, it may take a while because the files are large. There are also a host of worksheets, short publications with a lot of pictures and graphics, and some videos. Select from the topic areas below to begin.

NIFA USDA logos Funded by USDA's Outreach and Assistance to Socially Disadvantaged Farmers and Ranchers (OASDFR) program (Project # 2009-00705), part of the National Institute of Food and Agriculture.


Business Planning and Marketing

Still Life With Tractor, courtesy of Tumbling Shoals Farm
Photo by: Farm to Table; Santa Fe, NM
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Business Planning ToolboxWatch this first!

Lesson 1 ~ Getting Started in Your Farm Business

Lesson 2 ~ Marketing

Lesson 3 ~ Keeping Your Books

Lesson 4 ~ What New Farm Businesses Need To Know

Sheep and Goats Resources

Poultry Resources

NRCS Sheep
NRCS Photo
holding a chicken
NCAT Photo
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Orientation to Small Ruminant Course
→ Watch this first!

Recursos en Español

Fickle Creek Farm; courtesy of Carolina Farm Stewardship Association
NCAT Photo


Further Business Planning Resources

ATTRA Publications


Food Safety


Production and Pest Management


Do you have any questions or comments about this project?

Please contact:
Rex Dufour (Project Coordinator)
NCAT, The National Center for Appropriate Technology
P.O. Box 2218 Davis, CA 95617


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This page was last updated on: December 15, 2014