beef marketing Tag

Our farm is small, and it doesn’t have a lot of infrastructure or equipment. This makes handling cattle an intimidating proposition for our family. Fortunately, not all cattle are created equal. By selecting Aberdeen Angus, a small breed of cattle about 44 inches at the hip and 1,000 pounds per cow, we were able to work a beef enterprise into our farm operation with minimal difficulty. 
By Tracy Mumma, NCAT Sustainable Agriculture Specialist...

This episode is the second in a two-part series featuring NCAT Sustainable Agriculture Specialist Kara Kroeger talking with family members Glenn, Melanie, and Linnaea Elzinga from Alderspring Ranch in Idaho. Glenn and his family raise wild, organic grass-fed beef on their remote family ranch and deliver their products to customers across the nation. In this episode, they discuss the family’s innovative marketing strategies and tools. In the first part of the series, they discuss the family dynamics they have cultivated, how each family member determines his or her role, and the effects of COVID-19, among other topics. The link to that...

This episode is the first in a two-part series featuring NCAT Sustainable Agriculture Specialist Kara Kroeger talking with ifamily members Glenn, Melanie, and Linnaea Elzinga from Alderspring Ranch in Idaho. Glenn and his family raise wild, organic grass-fed beef on their remote family ranch and deliver their products to customers across the nation. In this episode, they discuss the family dynamics they have cultivate, how each family member determines his or her role and the effects of COVID-19, among other topics. In the upcoming second part of the conversation, they talk about Alderspring’s innovative marketing tools. For more information on this topic,...