Online Tool Helps Connect Consumers with Ethical Meat Producers

The Good Meat Project debuted a new online tool, the Good Meat Finder, that is designed to help connect consumers with producers who raise livestock and sell products that align with the Good Meat values of ethical, responsible, and transparent production. The finder is a searchable national database that includes farms, butcher shops, restaurants, and retail outlets. Producers self-list on the Good Meat Finder and are able to indicate the certifications their products carry and the practices they follow, as well as their business structure and details about the products they offer.